Fierce Ruling Diva released their first 12" in 1989 as they founded Lower East Side Records. Best known FRD songs are "You Gotta Believe (Atomic Slyde)", "Rubb It In" and their live CD "Live at Multigroove". And while others were busy remixing their songs, FRD was busy playing around with other styles under different aliases. They never stopped performing, live as well as DJ sets.